Leverage Our Years of Experience and Industry Knowledge
to Enhance your Marketing Efforts

Marketing Assessment

Provide us with:

• A briefing about your company.
• A briefing about your flagship product or service.
• A briefing about your customers and the benefits you provide.

We will then work with you to fine tune your message so that you stand out and maximize your market position. We will review your presentations, provide tips and pointers on improvements, and outline changes that we recommend you make in order to improve your competitive profile.

Company Spotlight

We will record, feature and promote the revised company presentations (delivered by you to us over the web) on our techinfocenter website, and help you gain maximum visibility through repeated email campaigns, info-alert advertising and search engine prioritization (on our site) for these presentations and all your content. The spotlight also includes:

• An exclusive Kollabria Company Executive profile posted under your listing,
• Kollabria QuickSpec Overview to make it easier for customers to find you, and to help you zero in on your target market and customer profile,
• Info-Alert advertising (written by us) to send traffic to your website,
• Posting of all your high-value content to maximize your exposure.

Newsletters and In-Focus

Participating in the marketing program provides you with preferred positioning and exposure in Kollabria Newsletters and our In-Focus series. Your products or services will be included and featured in our promotions to the community.

Email Promotion - Lead Generation

Kollabria will provide third party “advertorial” promotional services for your company via email promotion campaigns. Our email campaigns are focused to key targets within our 60,000 member community. Use this service to promote your company, product, or service through us - from us. Our emails enhance your message as our analysts highlight your products, and other high-impact online content you provide to us.

• Capture Names - You receive reports that include contact information on individuals that clicked through on links in the email.
  • Target any groups you wish within our member community.
  • Target any business community you like outside our community, you simply pay for the list (usually .50 cents per name).
• We will send up to 12 emails per year on your behalf.

Unlimited Telephone Consulting

Talk to us, discuss industry trends, competition, adoption, and new technical challenges. Take advantage of our market knowledge to help define your direction and refine your strategies. We’ll provide current actionable information and advice.

Optional Authoring Services

Kollabria also offers authoring services to further promote your products and services. Done on our letterhead, these services enhance your marketing materials by offering third-party review and promotion.

We offer: (All include email promotion)

Research Notes - A brief two-page review of your company, product or service on our letterhead that clearly and concisely explains your product in an easy to understand executive summary format. Back up your marketing materials with a review from our experts.

Customer Profiles - We review one of your customers and write about how your company helped them achieve their goals and improved their bottom line.

White Papers - We work with you on a topic, do the research and write out the details. Our experts review the latest in trends and forecasts and provide the results in a white paper tailored to fit your needs.

eGuides - This unique offering adds a multimedia twist to your promotions. We do a thorough hands-on review of one of your products, and write out a detailed article on our findings. Next, we record video on the key features of your product and include it in the article. After all, a picture is worth a 1000 words. Your eGuide comes to you in a customized CD case.